Canadian Border Declarations: What We Brought Back from the LMA Annual Conference

Adhi Reza spoke at the Legal Marketing Association’s post-Annual Conference webinar recapping key insights from the two keynote presentations. The first, Crafting Messages That Resonate: Lessons from Presidential Speechwriters on Connecting with Your Audience, featured Obama's former speechwriters, Cody Keenan and Terry Szuplat, who shared strategies for translating complex ideas into messages that resonate with broad audiences. The second, Forward Together: The Human Edge in an Era of Rapid Change, presented by Heather McGowan, explored how professionals can create meaningful impact by focusing on listening, building trust, and fostering psychological safety.